10:00 - 10:05 | Welcome Note - Brian Tellis

10:05 - 10:25 | Keynote - Ashish Pherwani

10:25 - 11:20 | Panel : ROI Of Branded Content

11:20 - 11:35 | Brand Story - Beardo

11:35 - 12:30 | Panel : Brands, Entertainment And Sports : A Marriage Made In Heaven

12:30 - 12:45 | Brand Story - Puma

12:45 - 13:00 | Fireside Chat : Reema kagti With Rajeev Masand

13:00 - 14:00 | Lunch Break

14:00 - 14:20 | Keynote : Satya Raghavan

14:20 - 15:10 | Panel : Bringing Subcultures to the Market : Is There a Sponsorship Potential?

15:10 - 15:55 | Path Breaking Campaign - Ogilvy

15:55 - 16:15 | Tea Break

16:15 - 17:05 | Panel : How Does Gen Z want to be Marketed & Communicated to?

17:05 - 17:30 | Path Breaking Campaign by Netflix

17:30 - 17:55 | FireSide Chat : Tanmay Bhat with Dr. Siddharth Warrier

17: 55 - 18:20 | Fireside Chat

18:20 - 19:25 | Artist Showcase

19:25 - 19:30 | Thank You

11:15 - 12:20 | Worked by Brian Tellis Build Your Personal Brand

12:10 - 12:30 | Worked by Deepak Choudhary : Developing Branded IPs

14:30 - 16:04 | Networking Lounge